Hainan Free Trade Zone Hassion Biotechnology Co., Ltd. was established in August 2018. It is a modern agricultural technology enterprise focusing on the research and development of passion fruit virus-free seedling cultivation technology, and is committed to becoming the world's leading technical service provider of passion fruit whole industry chain.
Mi Creative | the establishment of visual system: logo design, VIS visual identification system design, product packaging creative design, etc.
Starting from brand positioning and clearly understanding the brand value, AMIB creative started to create logo, derived from the design of brand vision system, and then to the creative design of passion fruit packaging, to create the unique brand image of passion fruit.
Diagnosis report: the original logo is a beautiful figure, but as a global passion fruit planting service provider, the logo does not have enough brand connotation and culture, cannot support the brand value, and does not meet the brand vision.